What the protesters are fighting (consciously or unconsciously) is the 80/20 rule – variously called Pareto's principle, Zipf's law, the long tail or Benford's law, depending on what you are studying – a staple in scientific, economic and business textbooks, the go-to idea to show how the frequency of a set of natural events is not always what you might recognise as, well, natural.
The maths underlying the 80/20 rule, known as the power law distribution, is found in many natural systems over which no single human has much influence. Its concentration of the extremes seems built into the fabric of complex systems that depend on numerous factors that continually change over time.
The simplest version says that 80% of your company sales will come from 20% of your customers; that 80% of the world's internet traffic will go to 20% of the websites; 80% of the film industry's money gets made by 20% of its movies; 80% of the usage of the English language involves just 20% of its words. You get the picture.
The maths underlying the 80/20 rule, known as the power law distribution, is found in many natural systems over which no single human has much influence. Its concentration of the extremes seems built into the fabric of complex systems that depend on numerous factors that continually change over time.
The simplest version says that 80% of your company sales will come from 20% of your customers; that 80% of the world's internet traffic will go to 20% of the websites; 80% of the film industry's money gets made by 20% of its movies; 80% of the usage of the English language involves just 20% of its words. You get the picture.

